Bajaj Auto Limited is an Indian multinational two-wheeler and three-wheeler manufacturing company. Bajaj Auto manufactures and sells motorbikes, scooters and auto-rickshaws. Bajaj Auto is a part of the Bajaj Group. It was founded by Jamnalal Bajaj in Rajasthan, India in 1945.
Bajaj Auto’s products include the Pulsar, Platina, CT100, Discover, V, Avenger and Ninja motorcycle brands. Bajaj Auto also manufactures and sells the RE60, a four-wheel auto-rickshaw.
Bajaj Auto’s vision is to be the most preferred two-wheeler and three-wheeler brand in the world. Bajaj Auto’s mission is to provide its customers with innovative, eco-friendly and affordable products and services.
Bajaj Auto’s business strategy is to focus on product innovation, customer satisfaction and international expansion. Bajaj Auto plans to expand its operations in Africa, Latin America and Southeast Asia.